Local businesswoman Sade Tyler started to sell her products on a table in front of the old Tower Records building in East Village, Manhattan. Also, back when corporate brands did not offer products for women of color, she was the first to set up a beauty kiosk in Allby Square mall in downtown Brooklyn. This later led to a store in New York and now she delivers all across the US through her online business.
Originally from Nigeria, belonging to the Yoruba tribe, Sade is passionate about keeping old Yoruba traditions around beauty and skincare alive which she does through her African collection. The Yoruba traditional Goddess representing earthly beauty is Oshun who is the goddess of water, sensuality, fertility, beauty and love which is all reflected in all of Sades skincare products.
In line with Oshun values, Sade wants women of all colors to embrace and love their skin the way it is. She believes by giving our skin the care it needs with natural, nurturing products everyone’s inner beauty and sensuality will shine through.
Apart from running her own business Sade has also taught countless women of color to start and run their own small businesses, especially in the field of skincare and cosmetics.
Street Intersection Named for Elijah Muhammad
The New York City Council approved a plan to name 127th Street and Malcolm X Blvd. in honor of Elijah Muhammad, the controversial late leader of the Nation of Islam. The exact phrase agreed upon was: “The Most Honorable Elijah Muhammad Way”.
City Council Member Jordan was not deterred in her support for this co-naming by Elijah Muhammad’s anti-white and anti-semetic statements/rhetoric. Jordan who proposed the street naming for Muhammad, said the honor is “way overdue” and stated: